{"id":4412,"date":"2021-03-04T13:51:36","date_gmt":"2021-03-04T18:51:36","guid":{"rendered":"https:\/\/www.opencare.com\/blog\/?p=4412"},"modified":"2021-05-28T15:46:08","modified_gmt":"2021-05-28T19:46:08","slug":"seo-for-dentists","status":"publish","type":"post","link":"https:\/\/www.opencare.com\/blog\/seo-for-dentists\/","title":{"rendered":"Getting your dental practice on the digital map with SEO"},"content":{"rendered":"<span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p><span style=\"font-weight: 400;\">For any dental practice, advertising is almost certainly a necessity. According to 2020 <\/span><a href=\"https:\/\/www.ada.org\/en\/science-research\/health-policy-institute\/dental-statistics\/workforce\"><span style=\"font-weight: 400;\">statistics<\/span><\/a><span style=\"font-weight: 400;\">, over 201,000 dentists are actively working in the US, so competition is steep. When you pair that with the high cost of office fees, equipment, and staffing, it can be a serious problem. That\u2019s where SEO (search engine optimization) for dentists comes into play.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you don\u2019t rank on the first Google results page, you are missing out on 95% of your potential clients. Google holds 90.3% of the search engine market share, which means that 9 out of 10 browser searches are carried out on Google. Without proper SEO, you are practically invisible. Let\u2019s discuss.<\/span><\/p>\n<h2><b>What is SEO?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">To understand what SEO (search engine optimization) is, it\u2019s crucial to cover the basics. SEO for dentists is an online fingerprint that\u2019s unique to your practice. Even though there are plenty of other sites that are optimizing their content, with your own SEO strategy you get to stand out.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SEO for a dental office is a process meant to boost your website rank on Google, Bing, or Yahoo. The idea is to get more traffic and attract potential patients. For that, you will require a well-made website and proper design suitable for dental office marketing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To boost your odds of success, you can partner up with an esteemed company \u2014 one with solid domain authority and search engine presence, like <\/span><a href=\"http:\/\/www.opencare.com\/for-dentists\">Opencare<\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2961\" class=\"elementor elementor-2961\" data-elementor-settings=\"[]\">\n\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-632a5ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"632a5ee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-8b2de23\" data-id=\"8b2de23\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28682b8 elementor-widget elementor-widget-heading\" data-id=\"28682b8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Worry-free insurance verification<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f6cf11 cta_text elementor-widget elementor-widget-text-editor\" data-id=\"2f6cf11\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Opencare takes the guesswork and effort out of insurance verification.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8234090\" data-id=\"8234090\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67b2a99 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"67b2a99\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/www.opencare.com\/for-dentists\/revenue-cycle-management\/?utm_source=organic&#038;utm_medium=blog&#038;utm_campaign=lead&#038;utm_term=all_++++_practice+++++&#038;utm_content=valuablecontent__opencare_blog__octg\" class=\"elementor-button-link elementor-button elementor-size-xs\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn more<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<h3><b>Why does SEO for dentists attract more patients?<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SEO leads generate a 14.6% close rate, while print ads have just 1.7% outbound leads.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">75% of people don\u2019t go past the first search page when looking for information online.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">78% of mobile searches in a local area result in an actual visit to a physical location within the first week.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">According to <\/span><a href=\"https:\/\/www.hubspot.com\/marketing-statistics?__hstc=191390709.1f1f7c4d62685390b22a672c6c07e317.1549918907381.1549918907381.1549918907381.1&amp;__hssc=191390709.1.1549918907383&amp;__hsfp=1983104990\"><span style=\"font-weight: 400;\">experts<\/span><\/a><span style=\"font-weight: 400;\">, 61% of company owners believe boosting SEO should be their top advertising priority, including improving their organic presence.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An advertising plan requires detailed knowledge to reach the preferred target audience. With SEO for dentists, you are getting exactly that. A website is more than just an option for you to publish basic information.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">Clients who find your office online are eight times more likely to try your services. Compared to other patients who found your dental office through other forms of advertising. The reason for that is relatively simple.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You are using the website to address the necessities of every dental patient. It can also help you establish trust and get more attention. In the long run, you are increasing your client base. This makes SEO a powerhouse for dental office marketing.<\/span><\/p>\n<h2><b>Where do I start with SEO?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Starting with SEO might look overwhelming, but it\u2019s not as hard as it seems. Every search engine optimization strategy begins with a simple plan.\u00a0<\/span><\/p>\n<h3><b>Incorporate relevant keywords\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">To <\/span><a href=\"https:\/\/www.opencare.com\/\"><span style=\"font-weight: 400;\">find a dentist<\/span><\/a><span style=\"font-weight: 400;\">, clients will search for prospective offices in their area. But in addition to that, they will also search for additional information like bridges, teeth whitening, or other popular procedures. Organic traffic comes from these queries. So, you want to use the keywords that will target all their demands.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Example: Instead of trying to optimize the website for a dental service, it\u2019s critical you use keywords that target the area you work in. These include:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">dental procedures in [your city]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">gum surgery in [your area]\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">fillings and repair in [your state]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">dentist plus [your location]<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don\u2019t forget to use phrases and keywords that elaborate on the dental services you provide. Using dental procedures in your site\u2019s URL may not be a good idea, but using keywords like dentures, braces, extractions can show everything that you offer.\u00a0<\/span><\/p>\n<h3><b>Blogging<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The better the search engine visibility, the bigger the traffic. For 86% of content marketers, blogging is a key marketing tactic. With blogging, you are both getting attention and building credibility. Potential clients and interested readers will help improve your search rankings.\u00a0<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">Eventually, you can become an authoritative figure in your area. Not only does blogging attract patients, but it can also generate some revenue.\u00a0\u00a0<\/span><\/p>\n<h3><b>Use reliable sources<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">To inspire a client to book a <\/span><a href=\"https:\/\/www.opencare.com\/blog\/how-to-make-a-dentist-appointment\/\"><span style=\"font-weight: 400;\">dentist appointment<\/span><\/a><span style=\"font-weight: 400;\">, you ought to establish credibility. Using quality links on your website will help improve your search ranking. When you compile blog posts, make sure to link adequate and reputable sources.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then, you can reach out to other bloggers or leaders in the industry and ask them to share that content. This is an excellent method of improving and maintaining high search rankings. However, industry leaders are only willing to work with blogs that create excellent content. So, make sure that the posts you create will garner this type of endorsement.\u00a0<\/span><\/p>\n<h2><b>Five tips for dentist-related SEO<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">In the early days, SEO optimization was very easy. You only had to focus on a single target keyword, and you would be high on the search engine rank. You would use that same keyword until you get the desired results.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, optimizing a page takes more effort. Every keyword should be semantically related. Having a lot of competition only makes things harder. But, that doesn\u2019t mean you won\u2019t reach the target audience. On the contrary, you just need to use a couple of tips that can help turn the tide.\u00a0<\/span><\/p>\n<h4><strong>Use<\/strong><b> tools to find the right SEO keywords for dentists<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Keywords have multiple variations, so you shouldn\u2019t stick to only one. The ideal choice would be to rely on keyword research tools. They will help validate your content and ensure you have the SEO you need.\u00a0<\/span><\/p>\n\t\t<div data-elementor-type=\"section\" data-elementor-id=\"4045\" class=\"elementor elementor-4045\" data-elementor-settings=\"[]\">\n\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-edc4587 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"edc4587\" data-element_type=\"section\" id=\"post_act-on_form\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-172574a\" data-id=\"172574a\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f566a1 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"1f566a1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sign up for our newsletter.<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e91c176 elementor-widget elementor-widget-heading\" data-id=\"e91c176\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Just let us know a bit about yourself.<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8f64fc8\" data-id=\"8f64fc8\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62ca1a0 elementor-widget elementor-widget-text-editor\" data-id=\"62ca1a0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<script type=\"text\/javascript\" id=\"aoform-script-b3ab82f6-afcc-4508-9dbc-94a9511a0130:d-0001\">!function(o,t,e,a){o._aoForms=o._aoForms||[],o._aoForms.push(a);var n=function(){var o=t.createElement(e);o.src=(\"https:\"==t.location.protocol?\"https:\/\/\":\"http:\/\/\")+\"join.opencare.com\/acton\/content\/form_embed.js\",o.async=!0;for(var a=t.getElementsByTagName(e)[0],n=a.parentNode,c=document.getElementsByTagName(\"script\"),r=!1,s=0;s<c.length;s++){if(c[s].getAttribute(\"src\")==o.getAttribute(\"src\"))r=!0;}r?typeof(_aoFormLoader)!=\"undefined\"?_aoFormLoader.load({id:\"b3ab82f6-afcc-4508-9dbc-94a9511a0130:d-0001\",accountId:\"43626\",domain:\"join.opencare.com\",isTemp:false,noStyle:false,prefill:false}):\"\":n.insertBefore(o,a)};window.attachEvent?window.attachEvent(\"onload\",n):window.addEventListener(\"load\",n,!1),n()}(window,document,\"script\",{id:\"b3ab82f6-afcc-4508-9dbc-94a9511a0130\",accountId:\"43626\",domain:\"join.opencare.com\",isTemp:false,noStyle:false,prefill:false});<\/script>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdcbd6a elementor-widget elementor-widget-text-editor\" data-id=\"bdcbd6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<script type=\"text\/javascript\" id=\"aoform-script-b3ab82f6-afcc-4508-9dbc-94a9511a0130:d-0001\">!function(o,t,e,a){o._aoForms=o._aoForms||[],o._aoForms.push(a);var n=function(){var o=t.createElement(e);o.src=(\"https:\"==t.location.protocol?\"https:\/\/\":\"http:\/\/\")+\"join.opencare.com\/acton\/content\/form_embed.js\",o.async=!0;for(var a=t.getElementsByTagName(e)[0],n=a.parentNode,c=document.getElementsByTagName(\"script\"),r=!1,s=0;s<c.length;s++){if(c[s].getAttribute(\"src\")==o.getAttribute(\"src\"))r=!0;}r?typeof(_aoFormLoader)!=\"undefined\"?_aoFormLoader.load({id:\"b3ab82f6-afcc-4508-9dbc-94a9511a0130:d-0001\",accountId:\"43626\",domain:\"join.opencare.com\",isTemp:false,noStyle:false,prefill:false}):\"\":n.insertBefore(o,a)};window.attachEvent?window.attachEvent(\"onload\",n):window.addEventListener(\"load\",n,!1),n()}(window,document,\"script\",{id:\"b3ab82f6-afcc-4508-9dbc-94a9511a0130\",accountId:\"43626\",domain:\"join.opencare.com\",isTemp:false,noStyle:false,prefill:false});<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<p><span style=\"font-weight: 400;\">Besides, there could be keywords that not all searchers use but that are still relevant. These tools provide insight into deeper levels of SEO, visibility, and analysis:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">CPS (cost per click)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">CTR (click-through-rate)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SEO difficulty<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Competition<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search volume<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can use these to gain ideas for your local searches. Options like Majestic SEO, SEMrush, and Cognitive SEO could prove useful.\u00a0<\/span><\/p>\n<h4><b>Understand patients\u2019 intents behind the keywords you use<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">What is the patient\u2019s intent? Do they simply want to search for a term to find out more about it? Or do they want to know where they can access services as well? You can classify keywords into four different groups based on your client\u2019s intent. You have keywords that are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Commercial<\/b><span style=\"font-weight: 400;\"> \u2013 Keywords such as these are useful when you want to help a patient make a choice. So, you provide them with useful information before they spend their money. For example, \u201cbest dental services in Los Angeles\u201d.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Informational <\/b><span style=\"font-weight: 400;\">\u2013 With these keywords, you can cover practical topics. It\u2019s about helping patients understand various dental procedures. For example, \u201chow long does gum surgery take\u201d or \u201cwhat are dentures\u201d.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Navigational <\/b><span style=\"font-weight: 400;\">\u2013 You\u2019ll use these keywords when a client is looking for a specific site. For instance, if the client puts the name of your dental practice in that search box, then they are using a navigational keyword.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Transactional <\/b><span style=\"font-weight: 400;\">\u2013 You can use these keywords when a client is simply looking for a deal. They want to spend cash but don\u2019t know where to go. For instance, it can be \u201cwhere to locate a <\/span><a href=\"https:\/\/opencare.com\"><span style=\"font-weight: 400;\">dentist near me<\/span><\/a><span style=\"font-weight: 400;\">\u201d or \u201cwhere to get dentures in Toronto, Canada\u201d.\u00a0<\/span><\/li>\n<\/ul>\n<h4><b>Update the website structure<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">By all means, ensure your website is responsive for mobile use. It should also be easy to navigate. Whether you have multiple offices or a single dental practice, you should focus on the URL structure. Remember, the website will be the first thing visitors see. So, it has to leave a good impression.\u00a0<\/span><\/p>\n<h4><b>Add the dental office to other local listings<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Having your dental office on core local listings and Google My Business is a great way to get attention. That includes both health and general listings. Besides, search engines often turn to local listings when they require reliable local businesses, so this can be a huge perk.<\/span><\/p>\n<h4><b>Encourage patients to leave a review online\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">When it comes to going to the dentist, people don\u2019t want to experiment. They need an expert they can trust. What most people don\u2019t realize is the impact these <a href=\"https:\/\/www.opencare.com\/blog\/positive-dental-reviews-drive-revenue-heres-how-to-put-them-to-work\/\">reviews<\/a> can have. About 88% of clients trust online reviews more than a recommendation from a friend.\u00a0<\/span><\/p>\n\n<p><a href=\"https:\/\/moz.com\/local-search-ranking-factors\"><span style=\"font-weight: 400;\">SEO experts<\/span><\/a><span style=\"font-weight: 400;\"> believe reviews are an important factor for better local map rankings. Clients can see what other patients are saying and build their expectations based on people&#8217;s points of view. The more people leave a positive review, the better the chances of you boosting your rank. With enough positive reviews, you can rank higher on any local digital map.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having a dental office show up for relevant keywords is a great way to generate a steady client base. It\u2019s a way of establishing credibility and authority with readers. Although it takes plenty of time and effort, this is time well spent. These readers can become potential clients. With the knowledge and tips covered here, you can make a worthwhile change and generate new organic leads for your medical practice. That\u2019s where digital marketing and SEO really make your business shine. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For any dental practice, advertising is almost certainly a necessity. According to 2020 statistics, over 201,000 dentists are actively working in the US, so competition is steep. When you pair that with the high cost of office fees, equipment, and staffing, it can be a serious problem. That\u2019s where SEO (search engine optimization) for dentists [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[128],"tags":[134,136,154],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Getting your dental practice on the digital map with SEO<\/title>\n<meta name=\"description\" content=\"For any dental practice, advertising is almost certainly a necessity. 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